Permanent makeup has come a long way since the late 30s. Today’s permanent makeup is imperceptible, subtle and known for enhancing—even creating features on the face that did not previously exist. Microblading and “powder brows” have been covered by beauty magazines like Allure as the Next Big Thing creating a huge demand for permanent makeup artists.
Baltic Brows is an academy and salon supplier for those who want great brows and those who want to learn how to create them. The Brand is owned and operated by certified makeup professional Rita Romo, who has studied and perfected her techniques in the best academies all over the world while also studying as an Architect. Sinead Corcoran has trained internationally with Rita Romo and is now the Irish MASTER for the brand. Her studio is highly sought after as both a school and salon, with appointments booked sometimes months in advance, which is why Sinead is getting the word out to those living in and around Ireland who want to get touched up and enhanced for the holiday season and New Year. “These techniques can literally take years off someone’s face and make them look younger and more refreshed,” says Sinead. “Thinner eyebrows and thin, pale lips have always been signs of aging. Our technique is to draw each hair on the brow for the most natural look and enhance the lips by changing the tint or even the shape of the natural lip line. These subtle changes can alter how someone looks dramatically. If someone was thinking about giving themselves or someone they love a new look for the holidays, now is the time to do book that appointment.” “One of the things Baltic Brows does quite well,” says Sinead “is training. They know how to break every topic down into small parts that you can digest easily. That is my approach to training people in permanent makeup artistry. I make it simple for them to learn, and they go on to careers that can earn them six figures a year if they’re smart.” Baltic Brows offers microblading, cosmetic tattooing, and machine based semi-permanent make up that will help to create the eyes and lips seen on Instagram Models. One of the features of her style of semi-permanent make up she is most proud of is the ability to enhance without going overboard. Her techniques are subtle but create great changes to the face. It is important to her to leave people looking natural, not made up. “No ‘Sharpie’ brows,” she boasts.
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October 2021
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